MyStonks Rebrands to msx.com: Ushering in a New Era of Global Fintech

On September 23rd, MyStonks platform announced a brand upgrade, officially changing its domain to msx.com, marking the beginning of a new era in global fintech. According to the announcement, this upgrade not only simplifies access, making it easier for users to connect, but also embodies the transition from meme culture to a professional international financial brand, demonstrating its determination in digital financial innovation and global expansion. The msx.com team stated that they will continue to focus on users, promote technological innovation, and enhance the security and efficiency of digital financial services. The platform's development history and core strength accumulation date back to March 2025 when MyStonks was officially launched, and it quickly grew into a leading platform in the field of decentralized trading of US stock tokens. The platform supports over 200 types of US stock token assets, has surpassed 50,000 users, and its peak daily trading volume has exceeded $200 million, achieving explosive growth in trading volume. MyStonks accurately grasped the trend of integrating digital assets and traditional finance, building a safe, compliant, and efficient on-chain asset trading ecosystem, becoming a benchmark for industrial innovation. In terms of products, MyStonks launched US stock token spot and perpetual contracts supporting up to 20x leverage, meeting the investment needs of users with different risk preferences. The platform introduces intelligent risk control and instant matching mechanisms to ensure efficient and stable trading processes. The DeFi toolchain is improved, connecting traditional finance and fintech, providing global investors with a seamless on-chain asset and trading experience, and achieving instant asset settlement and low-threshold entry through stablecoins. At the collaboration level, within six months of its launch in 2025, MyStonks established strategic partnerships with several leading industry institutions to jointly promote the development of decentralized real-world asset (RWA) trading. Among them, a deep collaboration was reached with global asset management giant Fidelity in May, with Fidelity independently managing all on-chain US stock token assets, ensuring asset transparency and security. In addition, MyStonks has established partnerships with several platforms and projects such as BSC, OKX Wallet, Paimon Finance, Ave.ai, BlockStreet, BIT, Fufuture, COPX, DeBox, APRO, and CoinAnk, providing strong support in public blockchains, wallet integration, asset management, liquidity support, and market data services, effectively enriching the ecosystem platform. In terms of compliance, MyStonks obtained the Money Services Business (MSB) license issued by the US FinCEN in July 2025, and subsequently completed the Security Token Offering (STO) filing with the US Securities and Exchange Commission (SEC), becoming one of the few RWA platforms to receive strict regulatory approval. At the same time, the platform is actively deploying a global compliance network, planning to apply for mainstream digital asset licenses such as the EU's MiCAR, UK's FCA, Singapore's MAS, Hong Kong's VATP, and Dubai's VARA, to ensure robust and legal business expansion. In terms of security audit, in September 2025, MyStonks completed a comprehensive smart contract and core architecture security audit by CertiK, a leading blockchain security institution. In terms of technological innovation, MyStonks introduced multi-chain cross-chain bridge technology to achieve the free circulation of assets across multiple chains such as Solana, Ethereum, Tron, and BNB, greatly enriching users' asset choices and liquidity. The platform also adopts Merkle Tree on-chain asset proof to ensure data immutability and transaction transparency, coupled with perfect privacy protection and security protection strategies, to maximize the protection of users' assets and information security. MyStonks adheres to the DAO governance concept, encouraging community members to participate in platform decision-making and asset screening, enhancing users' sense of belonging and participation. The Chinese name Maitong was chosen by community vote. In addition, the platform has designed multi-layered incentive mechanisms to stimulate ecological vitality and ensure long-term user activity and healthy ecosystem development. Overall, MyStonks seized the market opportunity of traditional asset tokenization, leveraging its solid technical strength, forward-looking compliance layout, and innovative user governance mechanism to promote a new standard for decentralized on-chain asset trading. With the deepening integration of the digital finance industry, MyStonks has become an important bridge connecting traditional capital markets and the digital economy.

Brand Upgrade: Visual Innovation and In-Depth Experience Optimization

In September 2025, with the new brand upgrade of MyStonks to msx.com, the platform not only changed its new international visual appearance, but also started an in-depth transformation of user experience with a unique design language. This upgrade goes beyond superficial model updates, it is a comprehensive transformation of brand tone, product function, and user interaction, demonstrating msx.com's high confidence and extraordinary pattern as a global financial technology pioneer. In the visual system, msx.com boldly adopted a minimalist black and white tone, combined with a fluorescent green theme color that combines vitality and a sense of the future, which is clear and unobtrusive, just like the financial elite of the digital age blooming in depth. This fluorescent green not only symbolizes the brand's passion and innovation, but also carries the global appeal of young quantitative spirits. The clear and organized lines of sans-serif fonts integrate professionalism and friendliness, effectively improving the reading and access experience in multilingual and multicultural environments, while taking into account the barrier-free needs of visually impaired groups, demonstrating the ultimate human care. In terms of product function design, the streamlined and organized navigation bar guides users to more efficient operation paths through an intuitive and highly recognizable interactive logic. The homepage trading entry focuses on the core of trading with a "Go to Trade" button that integrates "RWA Trading" and "Contract Trading", while also introducing a dynamic RWA asset leaderboard to help global investors quickly gain insights into market trends and discover investment opportunities. The introduction of the new Banner module allows brand activities and strategic messages to be vividly presented through visual and interactive windows, illuminating the user interaction experience. Micro-interaction animation and coordinated matching of color details add a sense of smoothness and ritual to user operation, and each click is a perfect interpretation of the fusion of technical art and technology. To accelerate the integration and growth of global new users, the "Start Trading in Just Three Steps" beginner guide module is like a caring teacher, gently breaking down the threshold of complex on-chain trading, accurately understanding user psychology, and greatly improving retention and conversion efficiency through precise human-machine collaboration. In the content structure, the reshaped FAQ page pursues accuracy and conciseness, eliminating redundant and cumbersome information burden, and directly hitting the core needs that users care about. In addition to the convenient design of the one-click topping function, you can also return with one click when roaming in the ocean of information, demonstrating the brand's ultimate pursuit of user experience. In terms of visual recognition system, the main station of msx.com adheres to the professional tone of white words on a black background, while the American station announces the precise expression of localization with a vibrant fluorescent green tone, truly realizing the deep localization of the global brand. Overall, the upgrade of msx.com is not only an upgrade of technology and design, but also a confident declaration of the brand moving towards a global high-end financial technology vision. It will promote the platform to continue to lead the transformation of the financial service model through innovation, lay a solid foundation for the future, and start a glorious journey that shocks the industry.

Conclusion

In the future, msx.com will continue to adhere to the development philosophy of user first and technological innovation, and is committed to building a more professional, safe, and compliant international digital financial platform. Through continuous optimization of product experience and expansion of global markets, msx.com hopes to become a bridge connecting real-world assets and blockchain finance, leading the digital finance industry into a new stage of development.